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Smartphone statistics: which devices do consumers prefer?

Smartphone statistics: Which devices do consumers prefer?

3/5/2014

In today's mobile-crazed society, smartphones and tablets are becoming an increasingly integral part of many individuals' lives. According to eMarketer, nearly one-fourth of the worldwide population will use a smartphone on at least a monthly basis in 2014. As our usage of these gadgets increases, many people will be eager to know which phones are the most popular and why consumers prefer these devices.

Samsung defends its title as market leader
According to Gartner, Samsung was the leading vendor in smartphone sales in the fourth quarter of 2013. The firm sold nearly 300 million units last year, earning it a market share of 31 percent. However, a recent Bloomberg report found that sales of Samsung's Galaxy S4 have slowed as the result of competition from Apple's iPhone 5S and 5C. Samsung hopes to dominate the smartphone market in 2014 with the addition of a curved screen display to its upcoming model, as noted by Bloomberg.

Apple grows in popularity
Gartner reported that Apple's iPhone 5S model experienced strong sales in the last quarter of 2013, helping the company reach a record high of 50.2 million smartphones sold. And with the firm's new deals with global partners, experts believe that it will continue to see improved results throughout the beginning of 2014.

"With Apple adding NTT DOCOMO in Japan for the first time in September 2013 and signing a deal with China Mobile during the quarter, we are already seeing an increased growth in the Japanese market and we should see the impact of the last deal in the first quarter of 2014," said Anshul Gupta, principal research analyst at Gartner.

In terms of the current offerings provided by Apple and Samsung, many prefer the iPhone 5S due to its fast processor, vibrant color options and unique features, such as its fingerprint scanner. Meanwhile, Samsung users are partial to the Galaxy S4's Google Android operating system and its innovative features of eye control and hand gesture. Ultimately, every consumer has personal preferences regarding the design and functions of smartphones, so prospective phone-buyers should focus on their own needs, rather than simply selecting the device with the most impressive market statistics.

What to expect for the future
This will be an exciting year for tech lovers, as new smartphones are expected to be released by Samsung and Apple - the Galaxy S5 and the iPhone 6, respectively. These new devices could significantly change these firms' standing in the smartphone market, so many people are excitedly anticipating news about the specific details of the phones.

If you decide to make the upgrade to one of these new smartphones when they are released, you may want to consider selling back your current device to make some extra cash. ProtectCELL's cell phone buyback program can help you out. The plan offers up to 50 percent buyback for phones purchased in the last 12 months, and up to 25 percent for phones in the 13-to-24-month range.

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