ProtectCELL Attends CES Show – Booth #35964

Novi, MI (January 4, 2013) – Coming off a successful year of growth, ProtectCELL has a great deal to talk about at the Consumer Electronics Show in Las Vegas, January 7 - 10.

“The company’s biggest news came on December 31, when it was announced that Fortegra Financial Corporation (NYSE:FRF) purchased a majority stake in ProtectCELL,” said Scott McLaren, President and Chief Marketing Officer for ProtectCELL. “This is a win-win situation. Fortegra provides the opportunity to expand our coverage to all types of electronic devices and broaden our reach to the warranty and insurance space, while continuing to offer our existing membership plans. Additionally, ProtectCELL will spearhead Fortegra’s efforts to expand its warranty and service contract business in the mobile and wireless device space.”

ProtectCELL was founded in 2006 out of a desire to offer reliable alternatives to traditional coverage products, while better servicing customers’ needs within the wireless marketplace. The company provides consumers affordable plans and continues to focus on developing customer-centered solutions. ProtectCELL is an industry leader within the mobile and electronic device space, offering a suite of integrated products and services designed to enhance, optimize and protect the customer’s wireless lifestyle. The company not only protects the customer’s mobile device or tablet by providing a device when it fails to work properly or is lost, but it also safeguards everything that is “in” the device, such as personal data, contacts and pictures.

About ProtectCELL
ProtectCELL safeguards consumers’ wireless lifestyles by offering valuable services and protection compared to limited warranties and standard insurance. Known for its strong alliances with industry-leading partners, ProtectCELL continues to evolve in order to meet the growing demands of both consumers and independent wireless dealers.

About Fortegra
Fortegra Financial Corporation is an insurance services company that provides distribution and administration services and insurance-related products to insurance companies, insurance brokers and agents and other financial services companies in the United States. Fortegra's brands include: Life of the South, Consecta, Bliss & Glennon (B&G), eReinsure (eRe), Motor Clubs, Pacific Benefits Group (PBG), Universal Equipment Recovery Group (UERG), and South Bay Acceptance Corporation (SBAC), 4Warranty, and ProtectCELL. Add to Twitter Add to Facebook Add to LinkedIn Add to Digg Add to StumbleUpon Add to Delicious